Navigating Complexity. Shaping Narratives. Driving Impact.
Strategic Partner in Media, Communications & Advocacy
NuSiglo Media Partners is a strategic communications, media relations and advocacy firm dedicated to elevating brands, organizations, and public figures to the forefront of their industries. We craft powerful narratives, build influential media relationships, and drive visibility that shapes perception, inspires action, and delivers a powerful, lasting impact.
Led by Guillermo Meneses and a powerhouse team of media and policy professionals, we bring unmatched expertise in strategic media counsel, crisis communications, and multicultural influence — with 50+ years of proven results.
Guillermo Meneses
A dynamic crisis communicator and strategic force known for turning complex challenges into compelling narratives. With nearly two decades of experience, he's delivered high-impact media strategy and reputation counsel to Fortune 500 executives, government leaders, and influential organizations across complex and highly regulated environments.
Rob Housman
Rob Housman is a Washington-DC based attorney and advisor. His clients have included Fortune 500 companies, legal firms, star athletes, governments, tech and biotech companies, and leading edge start ups.
He previously served in senior positions in the Clinton White House. While in the White House, he played a key role in reforming the International Olympic Committee and Olympic Games, and served as co-counsel for the international audit team at the Sydney Games.
Jeff Gulko
As a savvy public relations and media strategist - for more than 20 years, Jeff Gulko has spent his professional career working with some of the biggest brands and names and brings with him a proven track record providing leadership in strategic communications, public relations, relationship marketing, and business development.
Our Focus
Our goal is simple: Get agencies to “yes.” In today’s environment, codified rules are no longer predictable, and normal pathways often lack clear endpoints. We know how to navigate prickly leadership, shifting regulations, and political complexity to achieve favorable outcomes—without burning bridges.
Our Expertise
From C-suite counsel to national storytelling.
✓ Strategic Communications & Executive Visibility
✓ Media Relations & Story Placement
✓ Crisis & Reputation Management
✓ Multicultural & Bilingual Communications
✓ Public Affairs & Advocacy
✓ Content Strategy & Thought Leadership
✓ AI-Enhanced Communications
✓ Stakeholder Mapping & Policy Engagement
Proven Results ✓
✓ High-stakes litigation: Recently prevailed in U.S. v. Xlear (D. UT), a COVID substantiation case against the FTC—case dismissed with prejudice, no penalties, no concessions.
✓ Regulatory challenges: Leading a Loper action questioning the FTC’s health-related substantiation rules after two major firms declined the case.
✓ FDA advocacy: Preparing an APA petition to compel the FDA to publish amonograph for xylitol as an anti-caries OTC.
✓ Media defense: Representing a twice-Pulitzer-nominated health reporter in ahigh-profile employment lawsuit against The Wall Street Journal.
✓ Crisis settlement: Negotiated resolution of an alleged sex-trafficking case for aplatinum-recording artist—a case others refused to touch.
How We Work
No junior hand-offs.
Senior leaders do the work themselves—legal, media, and
government outreach—ensuring top-tier execution.
Collaborative by design.
We partner seamlessly with in-house counsel, outside
law firms, and major PR agencies.
Lean, fast, effective.
We keep overhead low and agility high, delivering premium
results at competitive rates.
The Nusiglo Difference
In a world where bureaucracy can stall innovation and politics can derail opportunity,
NuSiglo turns complexity into leverage. We don’t just play the game—we know how to move the pieces.
Where law, policy, and persuasion meet.
